GMB Categories is one of the topmost ranking factors. Getting this correct will make a big difference for your ranking and traffic. In this article we go through how you can go about selecting the most relevant categories and services for your business.
It is very important you have more relevent and many categories. Google allow 1 primary category and 9 secondary categories. Here are some of the reasons you should do this:
Adding all relevant categories can help Google identify what your business is about. This way Google can get your GBP to a wider audience.
You will rank better with search terms that matches those particular categories.
There is a strong positive correlation between having more categories and ranking better.
All categories don't have the equal traffic. So finding the categories with good traffic and using that can greatly improve your traffic.
Some primary categories allows you add add services, so having those will help you provide additional information to Google.
Updating categories is one of those things where a fixed amount of work initially can provide a big increase in traffic during the life time of the GBP.
In this article, we help you with finding the best GMB Categories for your business and provide you data to make this informed decision. We also go through services you can add if your business is allowed to have services.
What are the best categories if you are a Electronics store?
These are two methods by which you can find the best GMB Categories and Services for your business.
Please note that Method 1 provides raw data while Method 2 shown below provides very interactive and precise data. Click here to go directly to Method 2: Go to Method 2.
Method 1:
In method one, just use the data provided here to find the best GMB Categories and Services for your business.
Here are list of other catgeories you can add if you are a Electronics store.
Category list for Electronics store:
Electronics store
Computer Store
Camera Store
Video Game Store
Computer Repair Service
Security System Supplier
Electronic Parts Supplier
Battery Store
Electrician
Office Equipment Supplier
Lighting Store
Internet Service Provider
Satellite Communication Service
Cable Company
Home Theater Store
Electronics Repair Shop
Use these criteria to decide if one or more of the above can be added to your GMB. Please go through the above list with these criteria:
Relevance: Ensure the category closely matches your products or services.
Specificity: Choose a category that is as specific as possible to your core business.
Search Volume: Look at how often users are searching for that specific category or related keywords.
Competition: Analyze the competition within that category. If it’s highly competitive, ensure you have a robust strategy to stand out.
Compliance: Be mindful of Google’s guidelines, as selecting an irrelevant category may lead to penalties.
Customer Expectation: Think from a customer's point of view. Does the category define what they would be looking for?
All categories mentioned above is not available in every country, so I would suggest manually trying out these categories in your countries.
Similarly, these are the services you can add to the services for the category mentioned above.
Here are the services available for each categories mentioned above:
Service list for Electronics store:
Computer store:
Custom PC Builds, Gaming Laptops, Computer Hardware, Computer Accessories, Computer Repair, Software Sales, Operating System Installations, Virus Removal, Data Backup and Recovery, Networking Equipment, Printers and Scanners, Graphic Cards, Processors (CPU), Motherboards, Hard Drives and SSDs, Memory (RAM), Power Supplies, PC Cases, Cooling Solutions, Monitors, Keyboards, Mice, Gaming Headsets, Webcams, Laptop Accessories, Tablet Accessories, External Storage, Ink and Toner, Cables and Adapters, Networking Services, WiFi Routers, Network Switches, NAS Devices, Enterprise Solutions, Server Components, Workstations, Refurbished Computers, Refurbished Laptops, Refurbished Monitors, Refurbished Printers, PC Gaming Accessories, Virtual Reality Headsets, Gaming Chairs, Streaming Equipment, Home Office Solutions, Laptop Cooling Pads, Desktop Customization, PC Maintenance and Upgrades, Computer Consultations, Software Support
Camera store:
Digital Camera Sales, DSLR Camera Sales, Mirrorless Camera Sales, Camera Accessories, Camera Lens Sales, Film Camera Sales, Instant Camera Sales, Camera Bags & Cases, Camera Tripods & Stabilizers, Drone Sales, Camera Batteries & Chargers, Memory Cards & Storage, Camera Flashes, Camera Cleaning Services, Photography Workshops, Used Camera Sales, Camera Rentals, Camera Repair Services, Photo Printing Services, Film Processing Services, Studio Lighting Sales, Camera Straps & Harnesses, Action Camera Sales, Mobile Photography Accessories, Online Store, Custom Photo Gifts, Camera Filters, Camera Remote Controls, Film & Negative Scanning, Camera Insurance, Photo Editing Software, Camera Financing, Camera Trade-Ins, Photo Restoration Services, Photography Books & Guides, Camera Screen Protectors, Camera Microphones, 360 Degree Cameras, Underwater Camera Sales, Camera Warranty Services, Photography Consultations, Photo Frames & Albums, Photography Studio Rentals, Camera Calibration Services, Camera Sensor Cleaning, Custom Camera Rigging, Camera Gimbals, Photography Props & Backdrops, Camera Monitors, Camera Extension Tubes
Video game store:
Video Game Consoles, New Video Games, Pre-Owned Video Games, Gaming Accessories, Console Repairs, Trade-In Services, Gaming Merchandise, Virtual Reality Headsets, Gaming Controllers, Console Bundles, Retro Gaming Consoles, Gaming Headsets, Gaming Keyboards, Gaming Mice, Gaming Monitors, Gaming Chairs, Gaming Desks, Console Customization, Gaming Apparel, Gaming Collectibles, Game Pre-Orders, Gaming Gift Cards, Gaming Memberships, Game Console Rentals, Game Walkthrough Guides, Gaming Mousepads, Gaming Console Cables, Gaming Console Storage, Gaming Console Stands, Gaming Console Skins, Gaming Console Cleaning, Gaming Console Upgrades, Gaming Console Modding, Game Console Trade-In, Gaming Console Protection Plans, Gaming Community Events, Video Game Tournaments, Gaming Console Financing, Gaming Console Warranties, Gaming Console Price Matching, Gaming Console Layaway, Game Console Refurbishment, Gaming Console Recycling, Video Game Release Events, Gaming Console Delivery, Gaming Console Installation, Gaming Console Setup, Gaming Console Troubleshooting, Gaming Console Tech Support, Gaming Console Maintenance
Computer repair service:
Virus Removal, Malware Removal, Data Recovery, Laptop Screen Replacement, Desktop PC Repair, Hardware Upgrades, Software Installation, Operating System Installation, Computer Optimization, Network Troubleshooting, Wi-Fi Setup, Printer Setup, Custom PC Builds, Laptop Battery Replacement, Laptop Keyboard Replacement, Data Backup Solutions, Remote Support, Hard Drive Repair, Memory Upgrades, Power Supply Replacement, Gaming PC Builds, Laptop Hinge Repair, Liquid Damage Repair, Motherboard Replacement, Graphics Card Upgrades, CPU Upgrades, Computer Diagnostics, PC Tune-Up, Laptop Fan Cleaning, Laptop Overheating Repair, Tablet Repair, Smartphone Repair, Macbook Repair, iMac Repair, PC Virus Protection, Firewall Setup, Data Transfer, Internet Security, System Restore, Windows Troubleshooting, Mac OS Troubleshooting, Computer Hardware Recycling, Laptop DC Jack Repair, IT Support, Managed IT Services, Business Computer Repair, Computer Maintenance, Server Setup, Server Maintenance
Security system supplier:
Home Security System Installation, Business Security System Installation, CCTV Camera Installation, Access Control Systems, Intrusion Alarm Systems, Fire Alarm Systems, Smart Home Integration, Video Surveillance Systems, Wireless Security Systems, Security System Repair, Security System Maintenance, 24/7 Monitoring Service, Remote Monitoring, Burglar Alarm Installation, Panic Button Systems, Motion Detector Installation, Window & Door Sensor Installation, Glass Break Detection Systems, Intercom Systems, Security Lighting Installation, Outdoor Security Cameras, Indoor Security Cameras, Night Vision Cameras, Hidden Security Cameras, Solar-Powered Security Cameras, Floodlight Security Cameras, Security System Consultation, Security System Upgrades, Smart Lock Installation, Biometric Access Systems, Facial Recognition Systems, License Plate Recognition Systems, Vehicle Detection Systems, Perimeter Security Systems, Wireless Mesh Network Systems, Security System Design, Security System Training, Security System Integration, Remote Access Control, Smartphone Security System Control, Two-Way Audio Cameras, HD & 4K Security Cameras, Vandal-Resistant Security Cameras, Smoke & Carbon Monoxide Detectors, Temperature Monitoring Systems, Flood & Water Leak Detection Systems, Medical Alert Systems, Pet-Friendly Security Systems, Security System Financing
Electronic parts supplier:
Custom Electronic Components, Circuit Board Assembly, Prototype Electronic Design, Computer Hardware Parts, Semiconductor Distribution, LED Lighting Solutions, Power Supply Units, Electrical Wiring Accessories, Home Automation Systems, Security System Components, Solar Panel Components, Audio and Video Equipment, Automotive Electronic Components, Battery and Power Storage, Cable and Wire Management, Capacitors and Resistors, Communication and Networking Devices, Connectors and Adapters, Control and Automation Products, Electromechanical Components, Electronic Enclosures and Housings, Electronic Repair Tools, Electronics Kits and DIY Projects, Fuses and Circuit Breakers, GPS and Navigation Devices, Industrial Electronics, Integrated Circuits and Microcontrollers, LCD and Display Modules, Marine Electronics, Measurement and Testing Equipment, Medical Electronics, Memory and Data Storage, Mobile Device Accessories, Optoelectronics and Lighting, Passive Components, PCB Fabrication and Design, Potentiometers and Variable Resistors, Power Conversion and Regulation, Relays and Contactors, RF and Microwave Components, Robotics and Automation, Sensors and Transducers, Soldering and Desoldering Equipment, Switches and Keypads, Thermal Management Solutions, Transformers and Inductors, Wireless Communication Modules, 3D Printing Electronics, Electronics Recycling Services
Indoor Lighting Design, Outdoor Lighting Design, LED Lighting Solutions, Energy Efficient Lighting, Chandeliers and Pendant Lights, Ceiling Fans and Lights, Wall Sconces and Vanity Lights, Track and Recessed Lighting, Landscape and Garden Lighting, Smart Home Lighting, Commercial Lighting Solutions, Industrial Lighting Solutions, Architectural Lighting Design, Security and Flood Lighting, Kitchen and Bathroom Lighting, Table and Floor Lamps, Children's Room Lighting, Custom Lighting Design, Lighting Installation Services, Lighting Repair and Maintenance, Lighting Retrofit Services, Emergency and Exit Lighting, Holiday and Event Lighting, Pool and Spa Lighting, Staircase and Hallway Lighting, Theater and Stage Lighting, Sports and Arena Lighting, Lighting Consultation Services, Eco-friendly Lighting Solutions, Lighting Accessories and Parts, Home Office Lighting, Retail Store Lighting, Restaurant and Bar Lighting, Hotel and Hospitality Lighting, Church and Worship Lighting, Signage and Display Lighting, Parking Lot and Garage Lighting, Warehouse and Storage Lighting, Street and Roadway Lighting, Solar Powered Lighting, Marine and Dock Lighting, Lighting Controls and Dimmers, Ceiling and Wall Lights, Cove and Cabinet Lighting, Art and Picture Lights, LED Strip and Tape Lights, Vintage and Antique Lighting, Bulbs and Ballasts, Grow Lights and Horticultural Lighting, Lighting Showroom and Sales, Online Lighting Store
Internet service provider:
High-Speed Internet Service, Fiber Optic Internet, DSL Internet Service, Broadband Internet Plans, Wireless Internet Service, Satellite Internet Service, Business Internet Packages, Dedicated Internet Access, Internet Leased Line, Managed Wi-Fi Service, Home Internet Solutions, Unlimited Data Plans, Fixed Wireless Internet, Internet Equipment Rental, Internet Installation Service, Rural Internet Service, VoIP Services, Web Hosting Services, Domain Registration, Virtual Private Network (VPN), Email Hosting, Cloud Storage Solutions, IPTV Services, Online Gaming Solutions, Video Streaming Services, Network Security Services, Internet Data Center, Colocation Services, Managed Network Services, On-Site Technical Support, Remote IT Support, Internet Speed Test, Internet Bundle Packages, Internet Troubleshooting, Internet Service Upgrades, IP Transit Services, SD-WAN Solutions, Ethernet Services, Internet Redundancy Solutions, Website Design and Development, Online Marketing Services, SEO Services, Social Media Management, Website Analytics, Content Delivery Network (CDN), Online Backup Solutions, Mobile Internet Plans, IoT Connectivity Solutions, Dark Fiber Services, Peering Services
Cable TV Packages, High-Speed Internet Plans, Bundle Packages, Streaming Services, Pay-Per-View Events, Premium Channels, On-Demand Movies and Shows, Digital Cable Services, Cable Box Rentals, DVR Services, International Channels, Music Channels, HD Channels, Sports Packages, Family Packages, Cable Installation, Cable Repair Services, Custom Cable Plans, Equipment Upgrades, Channel Lineup Changes, Online Bill Payment, Mobile App Support, Wi-Fi Hotspots, Smart Home Integration, Parental Controls, TV Everywhere Access, Internet Security Services, Modem Rentals, Router Installation, Technical Support, Customer Service, Business Cable Packages, Business Internet Solutions, Bulk Cable Services, Ethernet Services, Cloud Services, Data Backup Services, Managed Network Services, Business Phone Services, TV Advertising, Local Channel Access, Digital Phone Services, Video Conferencing Solutions, Internet of Things (IoT) Solutions, Community Wi-Fi Services, Remote Support, Equipment Return, Online Account Management, Cable Service Relocation
Home theater store:
Home Theater Installation, Projector Installation, Surround Sound Setup, Home Automation Integration, Custom Audio System Design, Home Theater Seating, Acoustic Treatment, Home Theater Consultation, Home Theater Repair, Remote Control Programming, Outdoor Theater Setup, Multi-Room Audio Installation, Media Room Design, Home Theater Accessories, Projection Screen Sales, Smart Home Setup, Cable Management, Gaming Console Integration, Home Theater Lighting, Wireless Speaker Installation, Home Network Setup, Home Theater Calibration, In-Wall Speaker Installation, TV Wall Mounting, Universal Remote Setup, Projector Screen Sales, Home Theater Training, Home Theater Planning, Speaker System Sales, Home Theater Upgrade, A/V Receiver Installation, Home Theater Maintenance, Custom Home Theater Cabinetry, Home Theater System Sales, In-Ceiling Speaker Installation, Home Theater Wiring, Outdoor Audio Setup, Home Theater Component Sales, Home Theater Troubleshooting, Home Theater Financing, Audio Optimization, Home Theater Subwoofer Sales, Home Theater Furniture Sales, 3D-Ready Home Theater Setup, TV Calibration, Smart Lighting Integration, Voice Control Integration, Home Theater Equipment Rental, Home Theater Trade-In, Home Theater System Customization
Electronics repair shop:
Smartphone Repair, Tablet Repair, Laptop Repair, Desktop Repair, iPhone Repair, iPad Repair, MacBook Repair, PC Repair, Gaming Console Repair, Data Recovery, Virus Removal, Hardware Upgrades, Software Installation, Screen Replacement, Battery Replacement, Charging Port Repair, Water Damage Repair, Headphone Jack Repair, Camera Repair, Hard Drive Repair, Motherboard Repair, Keyboard Replacement, RAM Upgrade, Operating System Installation, Printer Repair, Speaker Repair, Microphone Repair, Power Supply Repair, Diagnostics and Troubleshooting, Custom-built Computers, Network Setup and Support, Remote Support, Mobile Device Repair, Wearable Tech Repair, Drone Repair, Smart Home Device Repair, Projector Repair, TV Repair, Audio Equipment Repair, GPS Repair, Car Electronics Repair, Computer Tune-up, Device Setup and Configuration, Data Backup and Transfer, System Optimization, Password Recovery, Software Updates, Phone Unlocking, Used Electronics Sales, Accessories and Parts Sales, Warranty and Non-warranty Repairs
All categories dont have the option to add services, so if you have this option only then add these services mentioned above. Also make sure first that these are services you offer before adding them. Add the one you think is relevant one after the other.
Method 2
The second and more easy way is to use our Category Finder Tool. The tool allows 5 free usages a month, so you can do this with the free plan.
The above is an interactive application which helps you find the following:
Find related categories.
Find search volume for these categories.
Find services inside these categories.
Easily compare trends on categories on Google Trends.
You can use the free version of the category Finder Tool to find this. Signup here: Category Finder Tool
The screenshot below shows how you can use this.
How to use the tool?
Here are the steps you need to follow to most effectively use the tool.
Screenshot shows the category finder tool.
Step 1: Navigate to the Category Finder Tool, where you'll be redirected to the signup page to create an account.
Step 2: Upon signing up, you'll land on the Category Finder Tool homepage. Here, enter the main category for your business, designated as '1' in the image above.
Step 3: After completing step 2, numerous categories will appear in section 2. Click on any to uncover more relevant categories, with the dark bubble displaying the keyword search count.
Step 4: At the category page's bottom, you'll find related services, or additional categories to include. By clicking the 'Compare on Google Trends' button, you can contrast these categories to analyze category comparisons and seasonal variations in keyword searches.
How to choose a Primary Category from a list of Categories.
Selecting the right primary category for your business in Google My Business is a crucial step in improving your local SEO performance. The primary category you choose should accurately represent the core service or product you offer. Here's a step-by-step guide to help you make the best choice:
Understand Your Business: Identify the central service or product your business offers. This will guide you towards the most fitting category.
Explore the GMB Categories: Explore the categories we provide you in Method 1 and Method 2. See which one of them is the most relevant for your business.
Check Keyword Search Volume: The number we provide in the dark bubble in Method 2 is the average monthly search volume. Make sure that the primary category you selected has enough search volume.
Seasonal changes: There are seasonal changes in search volume for some categories. For example an A/C mechanic won't have enough demand in winter and on the other hand a snow plough operator won't have much search traffic in Summer. So, that is why in method 2 you can search on Google trends to see how search changes with time.
Analyze Competitors: Look at what primary categories your successful competitors are using. This can give you insights into what might work for your business too.
Consider Customer Perspective: Think about the terms your customers might use to search for your services or products. Selecting a category that aligns with customer search behavior can enhance visibility.
Monitor and Adjust if Necessary: SEO is a constantly evolving field. Regularly review the performance of your selected category and be prepared to make adjustments if you find that it's not providing the expected results.
Conclusion:
Selecting the right categories in Google My Business (GMB) is crucial for your online success. Your choices in primary and secondary categories directly impact how your business ranks and who finds you.
In this article, we've shown you how to choose relevant categories and why they matter. Whether manually selecting from a provided list or using the Category Finder Tool, the aim is to align with your business's core offerings and customer needs.
Remember, the right categories help Google understand your business better, connecting you with a wider audience. Regularly review and adjust your selections to keep up with trends and demands. With careful planning and insight, your GMB profile can be a powerful tool in growing your business.
